A marketing plan for a suggested new product for the popular skincare brand, Kate McLeod. Part 3 of the marketing plan includes sections discussing the strategies around the product and brand, pricing, distribution, and marketing communications. Other sections include an analysis of other resources, legal and ethical issues, and how results will be measured, as well as the conclusion to the marketing plan.
A New Product for a Popular Skincare Brand: Part 2 of the Marketing Plan
A marketing plan for a suggested new product for the popular skincare brand, Kate McLeod. Part 2 of the marketing plan includes sections outlining the current business climate, the SWOT analysis of the brand, critical issues faced by the brand, marketing and financial objectives, and identifying the target audience for the product.