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Kimberly Reach

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Tag: Consumer expectations

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Shifts in Consumer Behavior in Response to the Pandemic

During the pandemic, consumer behavior in the United States exposed supply chain gaps and shifted from traditional channels to digital channels.

By KimberJune 3, 2021
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Green Commerce: Understanding the Values of the Gen Z Consumer

To build consumer trust and guide the purchasing decisions of Gen Z consumers, brands should develop ethical messaging and have it disseminated on digital platforms by relevant influencers.

By KimberApril 8, 2021
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How Consumer Expectations Shaped Printing in England, from the Introduction of the Printing Press

The technology and platforms that publications are shared on has evolved, but the foundation laid by the introduction of the printing press has continued to revolutionize the expectations of the reading public to present times.

By KimberFebruary 14, 2021

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Contact me at kimberlyreach@kimberlyreach.com

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